MarTech Podcast // Marketing + Technology = Business Growth

A Marketing podcast by benjshap LLC

4.7 • 143 ratings

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The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.

Recent Episodes

The Crisis Killing Your Creator Marketing ROI
Published: July 19, 2025
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The Great Podcast Marketing Debate: Demand Creation vs Capture Strategy
Published: July 18, 2025
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Performance Ads vs Influencers: Smart CMOs Reveal Where They're Moving Their Budgets
Published: July 17, 2025
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CMOs brutal truth to describe Content Marketing in one word
Published: July 16, 2025
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Data-driven Creative Content Strategy that's transforming marketing
Published: July 15, 2025
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Why brand-owned content is marketing’s new frontier
Published: July 14, 2025
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What mistakes are marketers making by investing in first-party data strategies?
Published: July 11, 2025
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What convinced you to leave your VP role at Meta to found a privacy-focused startup?
Published: July 10, 2025
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Are clean rooms actually solving the privacy problem or just adding complexity?
Published: July 9, 2025
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Does contextual targeting actually outperform audience-based approaches?
Published: July 8, 2025
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